Starts Monday 25 January 2027. Personalised macros + training (3-5 sessions/wk, home or gym) + weekly check-ins + group calls + 100’s of recipes. Current clients: free access via the app.Secure your spot with a $20 deposit. Places on the 2027 New Year Challenge are limited. Pay your $20 deposit to lock in your place — the balance of your program is arranged once your spot is confirmed.
Women’s 12 Week New Year Challenge – Starts Monday 25 January 2027
New year, new you: 12 weeks of fully personalised online coaching that kicks off your 2027 and has you feeling like a completely different woman. Nothing about this challenge is generic – every challenger gets:
Two ways to join
- Online — full personalised coaching in the Estro app, join from anywhere.
- Local (Townsville) — everything in the Online option, plus an end-of-challenge team photoshoot to capture your results.
Spots are limited. Join the waitlist below and choose your option when you sign up — we’ll be in touch before doors open.
- Personalised nutrition (macros) – calculated for you, adjusted as you progress
- Training built for you – 3-5 sessions per week, home or gym based
- Weekly check-ins & adjustments – a real coach watching your progress every single week
- Group video calls – so you’re never doing this alone
- 100’s of recipes & full app access
How payment works
Weekly option: today you pay your sign-up fee only – and it covers the final week of the challenge. Your weekly debits (same amount as your sign-up fee) are then set up in the coaching app and only run while the challenge is actually on – from 25 January 2027, for weeks 1-11. No payments before the challenge starts.
Upfront option: one payment today covers the entire 12 weeks – nothing else to pay.
How to join
- Choose your payment option above and check out.
- You’ll be added to the Estro coaching app within 48 hours.
- Complete your onboarding forms in the app and we start designing your programs!
NOTE: all current coaching clients have FREE access to the challenge – no need to purchase. Check the app for your invite.
Frequently Asked Questions
Do I need a gym membership to do the challenge?
No! Your training program is built completely around you – 3-5 sessions per week designed for whatever you have access to, whether that’s a fully equipped gym or a couple of dumbbells in your lounge room. Tell us your setup in your onboarding forms and we design around it.
How do the weekly payments actually work?
Today you only pay your sign-up fee – and it covers the final week of the challenge. Your weekly debits are then set up in the coaching app and only run while the challenge is on: from 25 January 2027, for weeks 1-11. Nothing is debited before the challenge starts. Prefer one payment? Choose the upfront option and you’re done.
I’m a complete beginner – is this for me?
Absolutely. Every program is written for YOUR experience level, and your coach checks in with you every single week to adjust as you go. Beginners often see the biggest changes over 12 weeks – you don’t need to be fit to start, that’s the whole point.
What happens after I sign up?
You’ll be added to the Estro coaching app within 48 hours. Complete your onboarding forms in the app, and we start designing your personalised training and nutrition programs so everything is ready for day 1 on Monday 25 January 2027. Sign-ups close Friday 28 August so every challenger’s program is ready on time.
